Complete Pageant Director’s Kit Customer gets local TV Coverage

Oct 13, 2009

I recently recieved an email from from Lacy Havea of Bee Hive Beauties asking me to look at her new website. Lacy purchased “The Complete Pageant Director’s Kit” a few months back and has asked me a few questions which I answered. Then she sent me this email:

Hi Shelly

Thanks so much for getting back to me.

I really appreciate all your help!

I have already thrown 1 pageant using your kit in July, and I was feautred on the local Fox news and in my local newspaper.

I am just having trouble getting contestants to my newest pageants coming up in just about a week.

But thanks again for your help!

You can check out my website at www.BeehiveBeauties.com

and tell me what you think!

Thanks Again

Lacy Havea

Beehive Beauties

So I went to her website and I really liked it. I went to the link for a spot the local Fox affiliate did on her pageants.

Bee Hive Beauties News on FOX

Not only was it a very positive piece that showed beauty pageants as an uplifting experience, but the story promoted her next pageant!

This is GOLD folks. You can’t pay for this kind of adverising. If you did it would cost a fortune.

The lesson here is to not be afraid to contact your local media with press releases or ideas for a story that promotes your pageant. The slant that grabbed the news reporter attention was “a pageant without makeup to display the contestants natural beauty”.

So be thinking about what makes your pageant different and or news worthy.

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